CyberAgent subsidiary announces GameFi-focused project

CA GameFi, a subsidiary of Japanese mobile game developer CyberAgent, has announced a project centring on GameFi, blockchain games that offer economic incentives to players.
The Tokyo-based company will get those who have produced CyberAgent Group’s hit titles involved in the newly announced Project TB. It has also formed a business alliance with a company specialising in the DeFi field, CA GameFi said in a May 31 statement.
CA GameFi will continue to expand its original IP works while promoting collaborations with major domestic publishers that CyberAgent has strong relationships with, it added.
An initial investment of more than 1 billion Japanese yen has been earmarked for Project TB, so as to develop a new user base to include both blockchain and general gamers.
CA GameFi said its goal is to create a “genuinely interesting and long-lasting GameFi” and to deliver “Just Enjoy and Earn” to worldwide players.
GameFi has attracted much attention in the gaming industry in recent years. Combining the words “game” and “finance,” the blockchain-based service incorporates NFTs and crypto assets into games. Typically, players can earn cryptocurrency and NFT rewards by completing tasks, battling other players, and progressing through the different game levels.
In March, Drecom announced it had formed a partnership with the Thirdverse Group, which is involved in the planning and development of VR content, to develop a blockchain game planning, development and management business.
ForN, which is involved in blockchain game-related business, also announced a partnership with Yield Guild Games (YGG), one of the world’s largest blockchain game guilds, to launch YGG Japan, which will be responsible for YGG’s business in Japan.
The Sandbox invests US$1.7m in Hong Kong firm to build metaverse
RTFKT to launch Clone X Forging Season One
NEO TOKYO CLASH event gives Shibuya crossing cyberpunk twist
Japanese university starts issuing NFT certificates
Sake producer Asahi Shuzo to release Dassai-themed NFTs along with limited-edition sake
Meta rolls out cross-platform NFT posting on Facebook and Instagram
Ureshino City metaverse opens to provide tourist information
Media artist Yoichi Ochiai to showcase NFT artworks at Tokyo exhibition
Christie’s launches on-chain platform for NFT auctions
Tokai Bus launches NFT project for buses over past century
UAE’s Sharjah to launch metaverse city
DMM.com to launch ‘Kanpani Girls’ as first blockchain game
Art group teamLab’s NFT project explores nature of blockchain
NEO TOKYO CLASH event gives Shibuya crossing cyberpunk twist
Sake producer Asahi Shuzo to release Dassai-themed NFTs along with limited-edition sake
The Sandbox invests US$1.7m in Hong Kong firm to build metaverse
Former SMAP member Shingo Katori donates NFT proceeds to support para-sports
RTFKT to launch Clone X Forging Season One
Netflix K-drama Extraordinary Attorney Woo launches NFTs to raise autism awareness
Japanese university starts issuing NFT certificates
DMM.com to launch ‘Kanpani Girls’ as first blockchain game
Art group teamLab’s NFT project explores nature of blockchain
NEO TOKYO CLASH event gives Shibuya crossing cyberpunk twist
Former SMAP member Shingo Katori donates NFT proceeds to support para-sports
UAE’s Sharjah to launch metaverse city
Sake producer Asahi Shuzo to release Dassai-themed NFTs along with limited-edition sake
Netflix K-drama Extraordinary Attorney Woo launches NFTs to raise autism awareness
RTFKT to launch Clone X Forging Season One
Puma launches first metaverse experience and NFTs tied to limited edition sneakers
Meta rolls out cross-platform NFT posting on Facebook and Instagram